Full Meta Account Audit
Reviewed the account structure, pixel setup, campaign history, and available conversion signals before building the new launch architecture.
Featured Case Study
$4K in. $35K+ out. 7 days from brief to live.
Cirrus Marketing Group built and launched a paid social engine for a NYC professional community event with no paid social playbook, no time to wait on a traditional agency process, and a sub-$5K budget.
See The Breakdown8x+Blended ROAS
$35K+Revenue
10xTicket Sales Goal
7 daysBrief To Live
The Challenge
The client had never run paid social at scale. The brief was direct: sell tickets to a NYC professional founders event with 800+ attendees, on a sub-$5K budget, and move far faster than the 4-6 week launch timeline traditional agencies quoted.
1
No existing playbook
The account needed a full paid social plan, audience model, creative strategy, and conversion setup from scratch.
2
No room for slow handoffs
Strategy, buildout, QA, and launch all had to happen within one week.
3
No wasted learning period
The campaign needed to identify high-performing audiences and creative immediately.
The Cirrus Marketing Group Build
The work combined senior paid social strategy with AI-assisted operating speed: account analysis, contact modeling, audience architecture, creative testing, and conversion tracking all moving in parallel.
40K+ Contacts Analyzed
Modeled audiences from existing contacts and purchaser data to build stronger custom audiences and lookalikes.
6 Creative Concepts
Tested multiple creative angles from day one so the account could find signal without waiting through a slow concept cycle.
Server-Side CAPI
Integrated server-side conversion tracking with fbclid passthrough so attribution was cleaner from launch.
Cold Lookalikes
Cold lookalike audiences reached 20x+ ROAS and became the clearest scale signal in the account.
Creative Winner Identified
One video creative drove 70% of purchases, giving the team a clear creative direction to scale.
Traditional Agency vs. Cirrus Marketing Group
The difference was operating speed. Instead of waiting for handoffs and recap cycles, the campaign moved from strategy to build to launch in days.
| Workstream | Traditional Agency | Cirrus Marketing Group |
|---|---|---|
| Account audit and strategy | 2-4 weeks | 24 hours |
| Campaign architecture | Manual, template-based | AI-assisted from account data |
| Audience research | Platform defaults | 40K+ contacts analyzed, custom lookalikes |
| Creative strategy | Team brainstorm, 2-3 concepts | Data-driven, 6 concepts from day one |
| Optimization cadence | Weekly manual reviews | 24/7 API monitoring |
| Reporting | Monthly PDF | Live dashboard, auto-refreshing daily |
Detailed case study and full client wrap report available on request under NDA.
Related Build: Texas Alternative Home School
Cirrus Marketing Group also supports education subscription growth with paid media operations, subscription infrastructure, and AI-assisted intake systems.
1
Under $5 cost per lead
Paid media across Google and Meta drives high-intent education leads at scale.
2
10K+ leads per quarter
Campaign operations are built for steady acquisition volume, not one-off bursts.
3
Stripe + AI voice agents
The work extends beyond media into checkout infrastructure and 24/7 inbound parent support.
Talk Through A Paid Social Build
Pick a time with Michael to talk through how Cirrus Marketing Group can package paid social, AI operations, dashboards, and reporting into a sharper growth engine.